Roadshow in Coop Shopping Centres 2012

The Swiss Cricket Association (SCA), in association with Coop Switzerland and local clubs, will take part in the Coop Shopping Centres 2012 Roadshow entitled "London, UK and the Olympic Games - So British! 2012".

Starting at the Coop shopping centre adjacent the Wankdorf Stadium in Berne on Thursday 2nd February, companies and associations with an affiliation to Britain and the Olympic games (to be held in London in the summer of 2012), will present their products & services to an estimated 2 million visitors from January through to September, and to an almost guaranteed high media presence.

The road show includes:
– an interesting exhibition about different topics of London, the UK and the Olympic Games, such as culture, architecture, sports etc. elaborated together with the British Embassy in Switzerland
– animation, entertainment and interaction
– sales and tasting of British products
– national sweepstake with highly attractive prizes

The SCA have the unique opportunity to promote cricket to the indigenous and ex-pat populations of Switzerland through fun & positive emotions in a relaxed atmosphere.

Venues where the Swiss Cricket Association and local clubs intend to participate:

For more information contact Tissa De Zoysa or Pradeep Vijayadas.

Coop extravaganza collaboration partners: